English: Place: Guilin, Guangxi Zhuang Autonomous Region

Chinese name: 长城腾翼C20R (chángchéng téngyì C20R) Year of launch: 2010 (Phenom: 2009)

Great Wall was established in 1984 and is China's largest maker of SUVs and pick-ups, selling over a million SUVs each year in the local market, today mostly under the Haval-flag, the Great Wall-badge is now only used for the pick-up Wingle and small sedans (Voleex C30, C50), which will be phased out soon. In 1998 Great Wall already reached top position in the Chinese pick-up market.

Great Wall has been infamous for copying lots of models from manufacturers like Toyota (Deer, Sail, Feelfine Concept, Phenom/Voleex C10/C20R, Florid/Haval M4, Cowry/Voleex C80, Coolbear/Haval M2), Isuzu (Sailor, Sing, Pegasus, Hover/Haval H3, Wingle), Honda (Voleex C50), Nissan (Voleex C70, never saw the daylight though) and Fiat (Peri/Haval M1). Great Wall's earliest models include the Deer, Sail, Sailor, Sing and Pegasus. The former two were copies of the Toyota Hilux and 4Runner, while the latter three were all based on the old 1988 Isuzu TF/Faster/Rodeo platform. Great Wall sales really took of after Isuzu Axiom-clone Hover was launched.

Haval became a sub brand in 2013, as Great Wall aimed to build on the strong brand recognition of Haval. Haval has a line-up which fully consists of SUVs and crossovers, passenger cars and pick-ups continue to be sold under the Great Wall marque, although passenger cars have been phased out, apart from the Voleex C30.

The Great Wall Phenom was launched as i7 Concept in 2007 and reached the market in 2009. It's a copy of the second generation Toyota Yaris/Vitz. Great Wall showcased a cross version based on the Phenom in 2010 as Haval M3 EV prototype, which entered the market in 2011 as Great Wall Voleex C20R, while a slightly refreshed version of the Phenom continued to be sold as Voleex C10. The Great Wall Voleex C10/C20R were replaced by the Haval H1 in 2014, which is a thoroughly reworked version of the old Phenom/C10/C20R.