Identifier: hardmerchsepdec1922toro (find matches)
Title: Hardware merchandising September-December 1922
Year: 1922 (1920s)
Authors:
Subjects: Hardware industry Hardware Implements, utensils, etc Building
Publisher: Toronto :
Contributing Library: Fisher - University of Toronto
Digitizing Sponsor: Algoma University, Trent University, Lakehead University, Laurentian University, Nipissing University, Ryerson University and University of Toronto Libraries

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ses are 25%of the sales, and the dealer wishes tomake a profit of 10 per cent. net. How do we know this is correct? Amethod to be of any value must be sus-ceptible to mathematical proof. Let ustherefore prove the proposition thus:Cost of goods 65% of $30.77 equals $20.00Expenses .. 25% of 30.77 equate 7.69Profit 10% of 30.77 equals 3.08 Total 100% of $30.77 equals $30.77 This method is absolutely correct,whether it is applied to a 50c. sale or toa $500.00 sale. The selling price is 100 per cent., orthe whole. All component parts arerepresented by lOOths, or percentages ofthe whole. There is nothing in the en-tire equation that represents 100 percent, except the selling price. Hence, allpercentage computations should be basedon the selling price. The broad lines of a commercialtreaty between France and Canada havebeen arranged by the Canadian Minis-ters, W. S. Fielding and Ernest Lapointe,in conference with officials of theFrench Ministry of Commerce. Gifts Of Utility Dominate Displays
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For the past (wo or three years gifts of a more useful nature have been given al Christmas. Cashing in on this ideaR. T. Holman, Ltd., Summerside, P.E.I., arrange forceful window displays at the Christmas season. A wide rangeof Very useful lines can be seen in this window, including motor car mirrors, heaters and other winter auto accessories,along with various tools. The motor car owner and the mechanic or handy man around the house are interested insuch lines. A neat card appears on the imitation mantel staling it is practical Xmas gifts that are appreciated. Thedecorated trees, and the general Christmas atmosphere, caused many persons to slop. Many sales were made of thevarious lines shown, indicating that the suggestion of gifts of utility is all that is needed to bring buyers. 34 HARDWARE AND METAL December 9, i;.22 The Art of Showcard Lettering Suggestions as to How to Hold the Pen and Obtain GreaterFacility—Some Alphabets Adapted for Use in Pen Lettering—Satisfactory Color

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