Identifier: electricalnewsen31donm (find matches)
Title: Electrical news and engineering
Year: 1891 (1890s)
Authors:
Subjects: Electrical engineering
Publisher: Don Mills, Ont. (etc.) Southam-Maclean Publications
Contributing Library: Engineering - University of Toronto
Digitizing Sponsor: University of Toronto

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THE ELECTRICAL NEWS
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THE ELECTRICAL NEWS Expert leweler ExplainsTo Electrical Dealers Elementary Principles of Merchandising Gordon McLaren of Hamilton, President ofthe Canadian Jewelers Association, Tells El-ectrical Merchants how to Carry on at a Profit It seems to nic tliat tliere is quite a similarity betweenthe electrical luisiiiess and the jewellery business, inasmuchas the mechanical phase of it is an important factor in cacliinstance. We have in our business watchmakers. Theyare mechanical men; they rio not understand merchandising.They may start in business for themselves with a smallstock. I)ut ijenerally speaking, they are not merchants, andknow nothing about the running of a business. You like-wise have mechanics who are working on your contracts:they are ni>t merchants and are ignorant of business prin-cii^les. If you. a contractor-dealer, leave the store, to close acoatract. perhaps your mechanics may. in your absence, pickup various items that they need on their jobs, without leav-ing an

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